M.B.A. in Digital Marketing
Suresh Gyan Vihar University
Hi, I’m Nikhil P.G., a Digital Marketing Specialist from Kerala.
With a strong foundation in both technology and business, I bring a unique blend of technical expertise and marketing strategy to the digital space.
I hold a B.Tech in Information Technology, which fueled my early career as a Network Expert at Unified Systems (NEXUS). To strengthen my business acumen, I pursued a Bachelor of Business Administration in Marketing, and later enhanced my professional edge with an Advanced Diploma in Digital Marketing.
This combination of IT, business, and marketing allows me to understand not just the technical side of digital platforms but also how to leverage them effectively for business growth. I’m passionate about using data-driven strategies, performance marketing, and innovative digital solutions to help brands thrive in today’s competitive market.
I’m a results-driven AI-Integrated Digital Marketing Manager with over 10 years of experience in building brand presence, driving high-converting campaigns, and delivering measurable growth for businesses.
I specialize in performance marketing, social media strategy, lead generation, SEO, content marketing, and data analytics. Throughout my career, I’ve successfully led multi-channel campaigns that increased ROI, boosted engagement, and aligned marketing efforts with business goals.
At my most recent role, I led a team that scaled qualified leads by 85% in 1 months using a mix of paid ads, funnel optimization, and automation tools. I’m hands-on with platforms like Google Ads, Meta Ads, LinkedIn Campaign Manager, HubSpot, and Google Analytics, and I have a proven track record in managing budgets efficiently while ensuring maximum campaign performance.
What sets me apart is my strategic thinking combined with creative execution. I believe in constant testing, data-driven decisions, and keeping up with evolving trends to ensure campaigns remain competitive.
I’m excited about the opportunity to bring this experience to your team, drive growth, and contribute to the long-term success of your brand.
I am a multi-talented individual with a strong background in information technology and digital marketing. One of my proudest achievements is being a Google Certified Digital Marketer. This certification demonstrates my expertise in the field of digital marketing and my ability to effectively manage campaigns and drive results for my clients.
In addition to my digital marketing skills, I also have a strong background in information technology and computer networking. This experience allows me to understand the technical aspects of online marketing and ensures that my strategies are effective and efficient.
I am also skilled in video editing, which allows me to create engaging and visually appealing content for my clients. Whether it’s a promotional video or an advertisement, I have the skills necessary to create eye-catching and impactful content that will help my clients reach their target audience.
Develop and Execute Digital Marketing Strategies:Create and implement comprehensive marketing campaigns across multiple digital channels including SEO, PPC, social media, email, and display
Advertising: Plan and execute campaigns that are aligned with the company’s goals, driving brand awareness, engagement, and conversions.
SEO and Website Management: Optimize the website for search engines to increase organic traffic and improve SERP rankings. Conduct keyword research, competitor analysis, and on-page/off-page optimization.
Paid Advertising (PPC) Campaigns: Manage and optimize paid campaigns on platforms like Google Ads, Facebook Ads, LinkedIn Ads, and other PPC channels.
Monitor campaign performance and adjust strategies to maximize ROI.
Social Media Strategy and Management: Develop and manage the social media strategy across platforms like Facebook, Instagram, LinkedIn, Twitter, etc.
Create engaging content, grow the audience, and manage community interactions.
Content Creation and Strategy: Collaborate with content teams to develop high-quality and relevant content for digital platforms.
Ensure content aligns with SEO objectives and drives engagement.
Email Marketing Campaigns: Plan and execute targeted email marketing campaigns.
Segment the email list for personalized marketing and ensure high open and click-through rates.
Analytics and Reporting: Use tools like Google Analytics, HubSpot, or other CRM systems to measure and report on the effectiveness of digital marketing campaigns.
Analyze data to identify trends and insights, refining strategies for better performance.
Lead Generation and Conversion Optimization: Focus on lead generation through digital channels and optimize landing pages to increase conversion rates.
Implement A/B testing to continuously improve campaign performance.
Budget Management: Oversee and manage the marketing budget, ensuring efficient use of resources to achieve marketing goals.
Collaboration and Cross-functional Communication: Work closely with sales, creative, and product teams to ensure marketing strategies align with business objectives.
Foster cross-functional collaboration to deliver a cohesive brand message and customer experience.
M.B.A. in Digital Marketing
Suresh Gyan Vihar University
Diploma In Digital Marketing
Aviv Digital, Kozhikode, Kerala
B.Tech (Information Technology)
King College of technology, Nallur, Namakkal, Tamilnadu.
Higher Secondary (Plus Two)
TechnicalHigher Secondary School, Thamarassery, Kozhikode, Kerala.
SSLC
Gov.Higher Secondary School Puduppadi
Copyright © 2024 Created by Nikhil P.G.
mail@nikhilpg.com
+91 9400645004 , +971543136450
Kerala, India
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