#1 SEO Expert
in Kerala

About Me

My Story

Hi there, my name is Nikhil P.G. SEO Expert in Kerala and I am an information technology professional with a passion for technology and its impact on businesses.

I completed my B.Tech in Information Technology and went on to become a Network Expert in Unified Systems (NEXUS). I started my career as a Network Engineer in Trivandrum, where I honed my skills and gained valuable experience in the industry.

 

However, life took an unexpected turn when I had to return to my hometown of Kozhikode, Kerala. Instead of being discouraged, I saw it as an opportunity to start my own IT company, Techyempo InfoTech Private Limited, where we offered web designing and advertising solutions to local clients.

As I worked with my clients, I realized the huge potential of digital marketing and its ability to help businesses grow and succeed in the digital age. I made it my mission to become an expert in this field, especially in the areas of Google Ads, SEO (Search Engine Optimization), and social media marketing.

With dedication and hard work, I became one of the top SEO experts in Kerala, helping businesses increase their online visibility and reach their full potential. I am proud of what I have achieved and am excited to continue offering my expertise to help others succeed in the digital world.

 

About Me

My Skills and Achievements

I am a multi-talented individual with a strong background in information technology and digital marketing. One of my proudest achievements is being a Google Certified Digital Marketer. This certification demonstrates my expertise in the field of digital marketing and my ability to effectively manage campaigns and drive results for my clients.

In addition to my digital marketing skills, I also have a strong background in information technology and computer networking. This experience allows me to understand the technical aspects of online marketing and ensures that my strategies are effective and efficient.

I am also skilled in video editing, which allows me to create engaging and visually appealing content for my clients. Whether it’s a promotional video or an advertisement, I have the skills necessary to create eye-catching and impactful content that will help my clients reach their target audience.

 

Digital Marketing Expert in SEO
0 %
Digital Advertising (Google Ads, Meta Suite,SEM)
0 %
Graphic Design
0 %
Video Editing (VFX) and Color Grading
0 %

Experience

2023 June - Present

Advertising and Digital Marketing Specialist

Fly High Abroad , Dubai
  • Developed and executed comprehensive digital marketing strategies to drive brand awareness and increase online visibility.
  • Planned, managed, and optimized multi-channel digital campaigns, including PPC, SEO, social media, and email marketing.
  • Analyzed campaign performance and implemented data-driven insights to improve ROI and achieve business objectives.
  • Led a team of digital marketers, providing guidance, mentorship, and performance feedback to drive team success.
  • Collaborated cross-functionally with sales, product development, and creative teams to ensure alignment of marketing initiatives with overall business goals.
  • Conducted keyword research and optimized ad copies to improve ad relevance and drive higher click-through rates.
  • Managed advertising budgets, allocating funds strategically to maximize campaign effectiveness and achieve cost-per-acquisition targets.
  • Implemented A/B testing methodologies to optimize ad creative, targeting, and landing pages for improved conversion rates.
  • Provided regular performance reports and insights to stakeholders, demonstrating the impact of digital advertising efforts on business objectives.
  • Created and curated high-quality content, including blog posts, articles, videos, and infographics, to engage target audiences and drive website traffic.
  • Developed content calendars and workflows to ensure consistent publishing schedules and maintain brand voice and messaging across channels.
  • Implemented content optimization techniques to improve search engine rankings and increase organic visibility.
  • Managed content distribution and promotion strategies, leveraging social media, email marketing, and influencer partnerships to amplify reach and engagement.
  • Monitored content performance metrics and user engagement data, refining content strategies based on insights to achieve KPIs and business objectives.

2015 June - 2023 June

Digital Marketing Specialist

Techyempo InfoTech Private Limited
  • Conducting keyword research and analysis to identify relevant and high-traffic keywords for website optimization.
  • Developing and implementing on-page optimization strategies, including optimizing title tags, meta descriptions, and header tags.
  • Creating and executing off-page optimization tactics, such as link building, social media marketing, and content marketing.
  • Developing and executing content marketing strategies, including developing content calendars and creating content for blogs, social media, and other channels.
  • Analyzing website traffic and user behavior using tools such as Google Analytics and providing recommendations for optimization.
  • Monitoring and reporting on search engine rankings, traffic, and conversions to identify areas for improvement.
  • Collaborating with web developers, content writers, and other team members to ensure SEO best practices are implemented across all digital assets.
  • Staying up-to-date with industry trends and changes in search engine algorithms to ensure optimization strategies are effective.
  • Developing and executing paid search campaigns using platforms such as Google Ads and Bing Ads.
  • Developed digital marketing strategies by creating and implementing plans to reach and engage target audiences.
  • Mentored and trained teams in KPI analysis and performance evaluation using Google AdWords and Google Analytics.
  • Managed digital projects from initial concept through final implementation and live monitoring.
  • Created Pay-Per-Click campaigns to drive targeted traffic to company website.
  • Conducted market research by analyzing industry trends, consumer demographics and competitor activities to inform marketing strategy.
  • A-B tested ad campaigns to optimize performance and drive improved ROI.
  • Helped clients develop website portals and social media pages to promote businesses.
  • Devised effective link-building campaigns to increase website authority and visibility.
  • Implemented pay-per-click campaigns to increase website traffic and conversions.
  • Generated reports to monitor and analyze website performance, search engine rankings, or domain authority.
  • Managed search engine marketing budgets and tracked campaign performance.
  • Collaborated with designers, copywriters and developers, creating effective search marketing campaigns.
  • Producing high-level video content for different marketing mediums/platforms
  • To be up to date on video short-form trends to ensure we are at the forefront of content.
  • Photo shooting brand products, interiors and company events and activities
  • Editing of Raw Images in Photoshop and Lightroom
  • Work both on and off-site
  • Adhere to the company’s and client’s brand guidelines
  • Visualize production scripts, briefs, understand company requirements to produce great results Setup and capture great shots to full fill the brief.
  • Capture studio-quality videos
  •  Editing photo/video projects using Adobe Suite specifically Adobe Premiere Pro, Lightroom and Photoshop
  • Coordinate all activities and materials

2013 April - 2015 June

Network Engineer
NAT InfoTech Solutions Pvt. Ltd.
  • Provided network support services for devices such as hubs, bridges, routers, and other hardware.
  • Provided complete end-to-end engineering and installation of route-based IP network solutions.
  • Performed troubleshooting for Juniper, Cisco, and packet analysis.
  • Managed, tracked, and coordinated problem resolution and escalation processes.
  • Troubleshot complex multi-vendor network service provider issues.
  • Assisted with implementation and support of network monitoring tools.
  • Monitored network capacity and performance to diagnose and resolve complex network problems.
  • Integrated fixed wireless connectivity into facilities requiring high-speed networks.
  • Created VPN infrastructure and allowed for secure remote connections.
  • Collaborated with vendors to identify best options for optimizing network performance.
  • Organized frameworks to transfer secure data from internal to external and public networks.
  • Configured and troubleshot VoIP and multi-media distributed systems and platforms.
  • Integrated data, voice and video networks for use in multi-site installations.
  • Escalated emergency technical issues beyond knowledge to maintain optimum up-time.
  • Provided detailed network diagrams and procedural guidelines.
  • Resolved issues related to operational components for LAN, WAN and voice systems.
My Education
2023 - 2024
2009 - 2013Anna University Chennai
March 2008Kerala State Board of Education
March 2006State Board of Examination Kerala

Tools Known

Google Adswords
% 0
Semrush
% 0
Ahrefs
% 0
Rank Math
% 0
0 %
WordPress
0 %
WooCommerce
0 %
Photoshop CC 2023
0 %
Final Cut Pro X
Contact Me

Digital Marketing Expert in SEO

Digital-Marketing-Specialist-Nikhil-Kerala

Copyright © 2024 Created by Nikhil P.G.

Information

mail@nikhilpg.com

+91 9400645004 , +971543136450

Kerala, India

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